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1930sLaSalleYear In Review
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LaSalle (1936)

LaSalle Models & History (1936)

The Series 36-50 replaced the Series 35-50

  • There were only a few minor differences in 1936
  • The new “Convex-Vee” grill retains the shape but has less slope than in 1935
  • The new hood port treatment partially concealed the ports under a rounded canopy
  • The handbrake lever was moved to the left of the driver, under the instrument panel
  • The exhaust system had two mufflers, in series
  • Vacuum advance was added to the distributor

I.D. DATA

  • Serial numbers were on the top surface of the frame side bar, left side, just ahead of the dash
  • Engine numbers were the same as the serial number and were located on the left side of the cylinder block, at the front, just below the cylinder head
  • Starting: 2210001; ending 2223004

STYLE

Fisher 120″ Wheelbase
Style No. Doors Body Type Seating Price Weight
36-5077 2 Coupe 2 $1275 3460 lb
36-5067 2 Convertible Coupe 2 $1255 3540 lb
36-5011 2 Touring Sedan 5 $1185 3605 lb
36-5019 4 Touring Sedan 5 $1225 3635 lb

ENGINE

  • Type: Inline, L-head, 8-cylinders
  • Block: Cast iron (block integral with upper crankcase)
  • Bore & Stroke: 3.00 x 4.375 inches
  • Displacement: 248 cu. in.
  • Compression ratio: 6.25:1 (5.75:1 opt)
  • Brake horsepower: 105 @ 3600 rpm
  • Taxable Horsepower: 28.8
  • Main bearings: five
  • Valve lifters: Mechanical
  • Carburetor: Stromberg EE-15 Duplex downdraft

CHASSIS

  • Wheelbase: 120 inches
  • Overall length: 200 inches
  • Height: 65.5-67.5 inches
  • Front tread: 58.5 inches
  • Rear tread: 59-1/16 inches
  • Tires: 7.00×16

DRIVETRAIN

  • Transmission: Selective synchromesh
  • Speeds: 3 forward, 1 reverse
  • Left-hand drive, center controls (rhd opt)
  • Handbrake at left, under panel
  • Single plate dry disc clutch
  • Shaft drive, Hotchkiss
  • Semi-floating rear axle, spiral bevel drive.
  • Overall ratio: 4.55:1
  • Hydraulic brakes on four wheels (emergency brake mechanical on rear brakes)
  • Steel wheels with disc cover
  • Wheel size: 16″ drop center

OPTIONS

  • Clock: $14.50
  • Flexible steering wheel: $16.00
  • Heater: $18.50
  • Radio (master): $89.50
  • Radio (standard): $54.50
  • Seat covers
  • Sidemount cover(s): $17.50
  • Trim rings: $1.50 each

HISTORICAL NOTES

1936 LaSalle Notes

  • Introduced October 1935
  • Model year sales: 13,004
  • Model year production: 13,004
  • Nicholas Dreystadt was general manager
  • Ernest W. Seaholm was chief engineer
  • William Mitchell was chief designer (Cadillac Studio)
  • Don E. Ahrens was general sales manager

1936 Automotive Notes

  • Industry production rises slightly to 3,669,528 cars and 784,587 trucks
  • Alfred P. Sloan, Jr. was president of GM
  • Lammot du Pont was chairman of the board at GM
  • Cord returns with the 810 “coffin-nose”
  • The 12-cyl Lincoln-Zephyr is a medium-priced car
  • Reo leaves building cars after this year and concentrates on trucks
  • The Bearcat speedster is Stutz last automobile
  • American Bantam attempts to replace American Austin
  • Nash cars seats fold down to form a bed
  • Nash Motor Company merges with Kelvinator Corporation to form Nash-Kelvinator. George W. Mason is president and Charles W. Nash is chairman
  • After Willys-Overland Motors is reorganized it comes out of receivership
  • Buick uses names like Century and Roadmaster instead of just numbers
  • Chevrolet drops the roadster and phaeton
  • Chevrolet features new hydraulic brakes
  • Hupmobile shuts its plant down for 18 months
  • Pierce-Arrow is called the “World’s Safest Car.”
  • Reo drops the Self-Shifter and offers overdrive instead
  • Studebaker introduces “Hill Holder” to keep the car from rolling backward down a hill
  • Top model year production for 1936
    1. Ford 930,778 … increased 110,000
    2. Chevrolet 918,278 … increased 370,000
    3. Plymouth 520,334 … increased 193,000
    4. Dodge 263,647 … increased over 64,000
    5. Oldsmobile 191,357 … increased 104,000
    6. Pontiac 176,270 … decreased 2,500 units
    7. Buick 168,596 … increased 115,000
    8. Terraplane 86,791 … increased 35,000
    9. Packard 61,027 … increased 30,000
    10. Chrysler 59,258 … increased 20,000
    11. Studebaker 55,960 … decreased 12,000
    12. Nash 43,070 … increased 8,000
    13. DeSoto 40,299 … increased 13,000
    14. Willys 30,826 … increased 20,000
    15. LaFayette 27,860 … increased 18,000
    16. Hudson 26,347 … increased 5,000
    17. Graham 19,225 … increased 4,000
    18. Lincoln 16,528 … increased 15,000
    19. LaSalle 13,004 … increased 4,353
    20. Cadillac 12,880 … increased 8,000
    21. Reo 3,206 … decreased 1,400
    22. Hupp 2,171 …
    23. Auburn 1,848 …

1936 LaSalle Photo Gallery